The Right
Lever
Shifts the
Paradigm

10+ years of finding what's worth fixing. Hire us as your Operating Partner to Drive it to Done.

  • Summer Discovery
  • Payroll Standard
  • Rubio's
  • The Baker Project
  • Cyan Door
  • Crowdbotics
  • OppFi
  • Upwork
  • LendingStacks
  • Wicked Websites
  • CitrusBits
  • SPYKE
  • ASST.me
  • Centricity Research
  • Omnizone
  • Plot Lot
  • Biowave
  • DONEHQ
  • Vitality Canvas
  • Travel Swap

How We Work

Five things that don't change, no matter who we're working with.

01

Resolution, Not a Solution

Most teams answer the problem you stated. We dig out the one underneath and fix that.

02

The What Before the How

Anyone can execute now. Knowing what's worth building or fixing is the rare part, so it comes first.

03

We Own the Outcome, Not a Deck

We don't hand you a plan and walk off. We're in your meetings, on your email, accountable for the result.

04

The Truth, Even When It Costs Us

We'll tell you what not to build, and where we're not the right fit, before we tell you what you want to hear.

05

Proof Beats a Pitch

Most first conversations start with work already driving results, not a description of what we could do.

Driven to Done

What we took from a mess to a shipped thing that moved something.

A Decade
In Product & Delivery
$1M+
Revenue Driven
20+
Products Shipped
Up to $250K
Seed Rounds Raised for Founders
5+
Businesses Past $500K ARR
500K+
Users Impacted
Summer Discovery unified CRM
Delivery Manager

Summer Discovery

$500K Saved a Year
eLearning · Unified CRM
Discovery · Enterprise · HIPAA
Payroll Standard compliance builder
Product Owner

Payroll Standard

70% Less Audit Prep
Payroll Compliance · SaaS
AI · Compliance · Governance
Rubio's online ordering platform
Product Manager

Rubio's

+25% Online Orders
QSR · Online Ordering
Olo · Punchh · Headless CMS
Ruh Dental CPD learning platform
Product Consultant

Ruh Dental

+60% Course Enrollment
EdTech · Learning Platform
Gamification · Certification · Revenue
Gravity Coffee mobile ordering and loyalty app
Product Manager

Gravity Coffee

45% Faster Checkout
QSR · Mobile Ordering + Loyalty
30+ Locations · POS · Loyalty
Cyan Door direct booking platform
Product Consultant

Cyan Door

+40% Direct Bookings
Hospitality · Booking Platform
API Sync · Dynamic Pricing
ASST.me community operations platform
Product Manager

ASST.me

+40% Service Utilization
Community Ops · ERP + Marketplace
Multi-Role · UX · Payments
Travel Swap Shop itinerary marketplace
Product Consultant

Travel Swap Shop

+30% Transactions in 3 Months
Travel · Itinerary Marketplace
Marketplace · Payments · CMS
The Baker Project ESOP platform
Product Manager

The Baker Project

A $30-50K Feasibility Study, Now Free
ESOP & Succession · SaaS
Strategy · Fin Modeling · Non-Profit
LendingStacks loan marketplace
Product Manager

LendingStacks

40% / 18 Days Faster Time to Quote
Fintech · Loan Marketplace
Marketplace · SaaS · Fintech
Plot Lot land mapping app
Product Consultant

Plot Lot

GPS-Accurate, Offline-First
Geospatial · Mobile App
Mobile · GIS · UX

Facts Tell
Stories Sell

“

They got up to speed on a genuinely complex domain, ESOPs and Business Succession, faster than people who'd spent years in it, and led the Product Discovery that turned it into interactive tools business owners can actually use.

Owners who used to pay an advisor $30,000 to $50,000 for a feasibility study just to get started can now work through much of it on their own.

If you want a Product Partner who moves your mission forward, Saqib is who I'd call first.

Scott Moon
Scott Moon
Executive Director · The Baker Project
“

I run a Web Design and Development Agency based out of US. Saqib was crucial in helping my Agency grow and sell. We did over $300K in sales in 2022 and Saqib was a big part of it.

Saqib also led an entire design and development team, made executive decisions on projects, and built relationships with our clients who were extremely happy.

Saqib is someone who takes ownership and accountability of everything and turns in great work 100% of the time.

Rohit Maharjan
Rohit Maharjan
CEO · Wicked Websites
“

Saqib continues to excel as our UX and Agile product owner for Payroll Standard. Their leadership in product ownership, combined with exceptional workshop facilitation and agile expertise, drives outstanding results.

Their strategic approach to UX and backlog management, plus their ability to mobilise their network for critical needs, makes them invaluable to our team.

Scott Pyke
Scott Pyke
CPO · Payroll Standard
“

I hired Saqib to manage the product discovery, market research and project management for one of my clients based in USA, who is building a CRM.

Saqib has been terrific so far and has helped the client raise a $250k seed round. 100% recommend to others, and I will be using them to manage my other client projects.

Maj Mahmood
Maj Mahmood
Founder · Omnizone
“

I have worked with Saqib directly in Crowdbotics, where they were responsible for managing a couple of high importance projects. They are a great researcher, able to collect information from various resources and strategize the best path forward for the success of complex projects.

I was also impressed by their ability to leave great first impressions in the clients and internal parties they interacted with.

I would recommend working with them.

Ozan Dagdeviren
Ozan Dagdeviren
Product Lead · Crowdbotics
“

When I see the phrase self motivated, Saqib embodies this. They excelled at learning the role and requirements in record time.

They brought in their previous experience with marketing and SEO to solve our customer's problems and make recommendations. They partnered with our existing product team to plot our process and identified gaps and solutions.

We wouldn't have made the progress we have without their knowledge and leadership.

Breann Johnson
Breann Johnson
Product Lead · CitrusBits
“

Always a pleasure working with Saqib. Excellent work ethics, and always goes above and beyond the expectations.

As a CEO / Founder of a Web Agency based in US, there's no one more versatile and awesome like Saqib.

Alex Kuznetsof
Alex Kuznetsof
CEO · DONEHQ
“

Saqib got up to speed quickly and became an integral part of the team in no time. They were highly responsive and communicative, consistently providing proactive updates and clear visibility into progress.

A strong cross-functional collaborator, they worked seamlessly with everyone and earned universal respect and appreciation across the team.

My only regret is that we didn't get to work together longer.

Matte Jaffe
Matte Jaffe
Director of Product, Marketplaces · Upwork
“

Saqib is a true pleasure to work with. They are an incredibly talented product owner and keenly knowledgeable on all facets of product development. And more importantly, they are a person of great character.

The energy they bring to projects, their wit and sense of humor, their ability to work cohesively with any team, and their limitless creativity, Saqib brings their A game each and every time.

Hire them, and good luck keeping them because a talent like Saqib is going to be in hot demand.

Kim Zimmelman
Kim Zimmelman
Head of Design · Lovelace
“

Saqib is one of the most versatile and knowledgeable people I have ever met in tech. They have a wealth of experience and expertise across various domains, and technology is their passion, which they channel by being an awesome all-rounder Product Manager.

They are the actual know-it-all and done-it-all kind of person, but in a humble and helpful way.

It is constant learning with them, and I highly recommend them for any role that requires technical excellence, creativity, and innovation.

Erqem Husaini
Erqem Husaini
Product Partner · Centangle
“

Saqib is an absolute execution machine. While others are still mapping out plans, they're already halfway there, driving results with relentless focus and speed.

They don't just push projects forward, they power through obstacles, making things happen when others say it can't be done.

If you want someone who doesn't just talk about getting things done but actually delivers every single time, Saqib's the guy.

Sojan Prajapati
Sojan Prajapati
Chief Business Officer · TingTing
“

I had the privilege of working with Saqib on several projects, and I can confidently say they are an exceptional project manager. Saqib has a remarkable ability to widen the horizons of any project, taking it to new heights with innovative solutions and a keen eye for detail.

They don't just manage projects, they help clients take their businesses to the next level.

They are proactive, making things happen rather than waiting for them.

Ayema Rehman
Ayema Rehman
COO · Klimt
“

I've had the privilege of working with Saqib for over two years, and we managed to set up three tech companies and make them 5x more profitable. It's almost annoying how fast and efficient they are.

If you're looking for someone to make you feel like you're slacking while they casually fix your entire business, Saqib's your guy.

Looks like I'll be stuck calling them for all my future ventures.

Rajan Dangol
Rajan Dangol
Head of Design · Wicked Websites
“

I worked with Saqib on my website creation and they were amazing! Very professional, knowledgeable, and easy to work with.

I would highly recommend working with Saqib on any project.

Gwen Roemer
Gwen Roemer
Founder · Travel Swap Shop

Sound Familiar?

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Product
Delivery
Business

Questions

Email us at info@theproparadigm.com and tell us what's going on. It doesn't need to be polished. A few messy paragraphs about what's stuck is plenty.

If it's something we can help with, we'll come back with what we think the actual problem is and what it would take to fix. If it isn't, we'll say so and point you somewhere better.

From there we agree the scope and get going. If you already know the question, you can book a call and start there instead.

Operating Partner is how we consult. We give you the advice, then we embed in the business and do the work alongside you. A Fractional COO runs one function, usually Operations.

We work inside the business with you, across Product, Delivery and Business, and we own how it turns out.

We'll take an email address on your domain if that makes things easier, sit in the meetings that matter, and get added to the threads where decisions actually happen.

It's one senior Operator doing the work, the same person the whole way through. We agree what's on the list each month, and we're accountable for whether it lands.

Product Startups heading toward $1M ARR, and Services Businesses or Agencies pushing past $500K.

Early teams usually need direction before they spend the runway on the wrong thing. Established ones need something fixed that quietly stopped working as they grew, most often in Delivery or process.

We usually start with a paid hour. Money on the table means we both take it seriously, and an hour is enough to work one real decision to an answer.

From there we scope a monthly retainer. That typically runs $3,000 to $5,000 a month, depending on how much of our time you need.

We only take 2 to 3 clients at a time, which constrains the pricing more than anything else does.

Good, we'd rather work with one. The engagements that go well usually have capable people already, they're just carrying too much.

We take load off them, pick up the things nobody has time for, and coach where it helps. Your people should come out of it sharper.

Same with your processes. We build on what's already working and fix the parts slowing you down.

Then book a call and bring us the decision you're stuck on. 60 minutes, and a written summary of what we landed on.

Advice on its own is easy to get, and sometimes a short conversation is all it takes. If it turns into something bigger, we can figure that out then.

A point of contact who can make decisions, and enough access to see how things actually run. Tools, numbers, the people doing the work.

Beyond that, not much of your time. Most of the load sits with us, and you keep everything we produce along the way: code, specs, plans, documentation, accounts.

The handover is written down as we go, so nothing depends on us being around.